Poshe

Poshe is a premium hair brand that stands for high-quality, exclusivity, and transparency. Specialising in ethically sourced, 100% raw hair from India and Vietnam, the brand offers luxurious hair textures free from chemical treatments, heat, or steam, ensuring purity and longevity. Poshe caters to individuals who value confidence, beauty, and sustainability, providing top-tier hair products that enhance their customers’ natural elegance.

Our team worked closely with Poshe to develop a refined brand identity that reflects its core values of luxury, quality, and ethical sourcing. The aim was to create a visual identity that communicates the brand’s exclusivity while appealing to a discerning audience seeking beauty and sophistication.

Deliverables:

• Logo Design: A modern and elegant logo that embodies the luxury and ethical standards of Poshe.
• Colour palette selection and design guidelines
• Brand Guidelines: A comprehensive guide detailing logo usage, colour palette, typography, and brand tone, ensuring consistent brand representation across all platforms.
• Supporting Graphics: Visual assets designed to enhance Poshe’s presence in both digital and print media.

Poshe represents the pinnacle of luxury haircare, and through this project, we helped craft a compelling brand identity that aligns with their mission of providing exceptional, ethically sourced products.