Sion

SION’s brand identity was all about refining and expanding an already existing presence, keeping its essence intact while elevating the visuals. The goal was to create a clean, aesthetic, and premium look that feels effortlessly stylish and aligned with SION’s Gen-Z audience.

This project included a refreshed logo suite, a refined color palette with soft yet impactful tones, and typography that balances elegance with modernity. Alongside the core branding, I developed packaging design for SION’s first product, ensuring every touchpoint reflects quality and creativity. The end result? A brand that feels polished, cohesive, and ready to grow.

Based in Tokyo, Japan.